5 patient criteria when choosing a dentist

Do you want to know how your patients choose you or another professional? See what are the five main criteria used by your patients when choosing a dentist and learn how to act to make you the chosen one!

Patient criteria when choosing a dentist

1. Availability

You need to understand that your patients like to have easy access to you and your clinic, so it is essential that you are available to assist them and, in addition, make yourself visible in all possible ways. Telephone directories, social networks, websites; all of this must have your name and your contact number, because wherever the patient looks for, he / she will easily find his / her data.

2. Good service

Those who think that only the low price is what attracts patients are wrong. Of course, when the offer is good, it becomes more attractive, but in addition, patients seek good care, if only to pay a little more for it. Therefore, invest in a unique service experience providing a good structure in your clinic, quality materials, without forgetting to always be attentive and be available for any issues that arise.

Good service also extends to the period after the procedures, there being after-care. Sending a message or making a call asking how recovery is going on shows that you care about your patient.

3. Cozy and reliable environment

Your clinic says a lot about you and directly interferes in the process of choosing your patients, since they all look for a space that conveys confidence and professionalism. Therefore, have a well-planned space for your activity, take care of the architecture, as well as the colors and furniture that will be used.

Paying attention also to the location, choosing an easily accessible place is essential. To make it more cozy, offer some forms of entertainment, such as books, magazines or Wi-Fi.

4. Knowledge about the case

As much as you are the professional who knows how to evaluate and understand what needs to be done in each patient, you must, first of all, explain the situation to him. People like and look for professionals who give this information, that is, who explain what is happening and what procedures will be performed, as this gives confidence and credibility.

5. Price

Finally, it is clear that the price is decisive when choosing a dentist. As we said, it is not the cheapest price that draws attention, not least because nobody wants to take a risk and put their health at risk by paying a professional who is not reliable. But it is important that your price is consistent with the benefits you offer, and you can be sure that the patient will be able to identify the cost-benefit ratio of your clinic very well.

Source: LaudOnLine. Available at: http://laudonline.com/blog/5-criterios-do-paciente-para-escolher-um-dentista/. Access on: 12/11/2020.